As a marketing agency, we don’t sell software, we sell solutions. But a big part of modern digital marketing involves software, and by extension making

LinkedIn marketing communities have been abuzz lately with renewed debate on an old topic, Dark Social. Despite the sinister-sounding name, dark social is far from

Marketing trends come and go, but there’s one new strategy that’s not only sticking around, it’s rapidly gaining traction with businesses who are falling in

The public relations industry is going through some unprecedented changes in the digital age. With 4.7 billion internet users worldwide, most of them using the

When we say tactical marketing, we mean tactical marketing; sometimes your goal is to market a specific product or service to a particular customer segment.

Lead generation is an important part of digital marketing, and the tools you use to manage those leads can have a massive impact not only

We became a web design company by accident. A happy accident. Back when Salween Group was first started, the founder and her small team were

Are you embedding YouTube videos on your brand’s website? Bad idea. Why? Because YouTube does not want users to stay on your website, they want

What’s a Content Studio? A studio – that sounds kind of creative, right? Well yes, ours is. Just don’t expect to find us wearing a