Our Team

Award-Winning Strategists, Creatives, Marketers and Big Thinkers

Sylvia Saw McKaige

Founder & CEO

Sylvia Saw McKaige

Founder & CEO

Sylvia steers the Salween Group ship. Her entrepreneurial spirit, pragmatic approach and knack for bringing out the best in people has shaped who we are and what we do. With nearly two decades of experience in media and communications, Sylvia understands clients' perspectives and shares their vision. Her experiences in balancing the best of editorial and commercial content mean she's always ready to embrace the challenges and the potential of the region.

Rod Mackenzie

Content Director

Rod Mackenzie

Content Director

Rod is a content industry veteran who has worked with agencies in the UK and Singapore across diverse sectors, including travel, automotive, finance and government. As a highly experienced editor and writer, he brings invaluable insights and business acumen to his role overseeing the output of Salween Group's Content Studio.

Lydia Wulandari

Lead Content Strategist

Lydia Wulandari

Lead Content Strategist

With more than 10 years of agency experience, Lydia has been one of the pioneers in content marketing here in Singapore, crafting content strategies for several major international brands. She is known for her big ideas and a bigger passion for community involvement and sustainable business.

Nadia Jamal

Senior Content Strategist

Nadia Jamal

Senior Content Strategist

Nadia believes in the power of rich content to tell captivating brand narratives through well-designed user experiences. Her flair for storytelling, branding and SEO has shaped her to be the holistic marketer that today's digital landscape demands. Through the years, she has managed campaigns for both B2B and B2C in a variety of verticals from FMCG to social services to government agencies.

Rachel Weiss

Senior Content Strategist

Rachel Weiss

Senior Content Strategist

With 14 years of digital marketing and corporate communications expertise, Rachel excels at shaping brand identities, leading 360 campaigns, devising go-to-market strategies and optimising conversions. Her diverse portfolio spans healthcare and fintech, and she's managed B2B brands across the UK, US, APAC and MENA.

Hui Jie Heng

Senior Content Strategist

Hui Jie Heng

Senior Content Strategist

Hui Jie is a versatile content marketer with over 10 years of experience orchestrating social media strategies, ad operations and digital campaigns. Skilled in performance marketing and process management, her diverse portfolio spans Technology, Government, Entertainment and FMCG sectors.

Yon Heong Tung

Content Strategist

Yon Heong Tung

Content Strategist

Yon is a versatile content producer with over 10 years of experience as a writer and strategist in tech media, online tv and the public sector. With his deep industry knowledge and nose for a good story, he is deft at turning jargon and business reports into exciting content.

Yidan Huang

Content Strategist

Yidan Huang

Content Strategist

Yidan is a marketing and communications professional with five years of experience in China and Singapore. Her diverse background includes roles at IKEA, Huawei and DJI, where she honed her project management skills. Fluent in Mandarin, Cantonese and English, she's excels at bridging cultures and swiftly understanding customer needs.

Ko Pxyo

Senior Graphic Designer

Ko Pxyo

Senior Graphic Designer

Ko Pxyo has been a media producer and graphic designer for more than 15 years. His creative talents have been showcased in his prior roles as Art Director at the Phnom Penh Post, the Myanmar Times, and Frontier Myanmar. His experience in everything from brand identity design to package design to social media graphics sees him contributing to a range of client projects.

Zarni

Graphic Designer

Zarni

Graphic Designer

Zarni is a highly experienced graphic designer passionate about branding and typography. For over 10 years, he has been creating engaging visual content, individually and with teams, for various companies in the digital world.

Aneesha Subramaniam

Marketing Operations Specialist

Aneesha Subramaniam

Marketing Operations Specialist

Aneesha is a versatile growth marketer with over eight years of experience in integrated marketing strategy, media planning, performance marketing, demand generation and CRM for a wide range of B2C and B2B brands. She is passionate about exploring the intersection of customer insights, breakthrough content and marketing technology.

Ferlin Frange

Creative Director

Ferlin Frange

Creative Director

With over 15 years of experience in web design and development, Ferlin leads our digital team. He always challenges himself to think out of the box for user interaction and experience design to fulfil both his creative streak and our client's business goals and objectives.

Frank Gibson

Producer / Director

Frank Gibson

Producer / Director

Frank is a passionate video artist with over 10 years of experience in the creative industry. A video production all-arounder, from script-writing to videography, to video-editing and motion graphics, he has a clear vision of the client's requirements for every video project.

Marcus Ng

Videographer / Editor

Marcus Ng

Videographer / Editor

Marcus is a talented videographer and editor with five years of experience in digital marketing. His creativity and attention to detail bring fresh ideas to life, resulting in emotionally engaging videos that leave a lasting impact.

David McKaige

Director of Operations

David McKaige

Director of Operations

David was an award-winning news and current affairs cameraman and producer before venturing into the technical operations world. With a career progression from broadcast operations to financial and capital markets operations, he brings his depth of specialised experience to lead Salween Group's marketing operations team and manages the martech stack.

Content That Means Business

We are committed to safeguarding the privacy of our website visitors; this policy sets out how we will treat your personal information.

The salweengroup.com website uses cookies. By using our website and agreeing to this policy, you consent to our use of cookies in accordance with the terms of this policy.

1. What information do we collect?

We may collect, store and use the following kinds of personal information:

(a) information about your computer and about your visits to and use of this website (including your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation.

(b) information that you provide to us for the purpose of registering with us.

(c) information that you provide to us for the purpose of subscribing to our website services, email notifications and/or newsletters.

(d) any other information that you choose to send to us; and

(e) other information.

2. Cookies

A cookie consists of a piece of text sent by a web server to a web browser, and stored by the browser. The information is then sent back to the server each time the browser requests a page from the server. This enables the web server to identify and track the web browser.

We use “session” cookies on this website. We will use the session cookies to: keep track of you whilst you navigate the website; and other uses.

Session cookies will be deleted from your computer when you close your browser. Persistent cookies will remain stored on your computer until deleted, or until they reach a specified expiry date.

We use Google Analytics to analyse the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website. Google will store this information. Google’s privacy policy is available at: http://www.google.com/privacypolicy.html.

3. Using your personal information

Personal information submitted to us via this website will be used for the purposes specified in this privacy policy or in relevant parts of the website. We may use your personal information to:

(a) administer the website;

(b) improve your browsing experience by personalising the website;

(c) send you general (non-marketing) commercial communications;

(d) send you email notifications that you have specifically requested;

(e) send to you our newsletter and other marketing communications relating to our business or the businesses of carefully selected third parties that we think may be of interest to you by post or, where you have specifically agreed to this, by email or similar technology (you can inform us at any time if you no longer require marketing communications)

(f) provide third parties with statistical information about our users – but this information will not be used to identify any individual user;

(g) deal with enquiries and complaints made by or about you relating to the website; and

(h) other uses.

Where you submit personal information for publication on our website, we will publish and otherwise use that information in accordance with the licence you grant to us.

We will not without your express consent provide your personal information to any third parties for the purpose of direct marketing.

4. Disclosures

We may disclose information about you to any of our employees, officers, agents, suppliers or subcontractors insofar as reasonably necessary for the purposes as set out in this privacy policy.

In addition, we may disclose your personal information:

(a) to the extent that we are required to do so by law;

(b) in connection with any legal proceedings or prospective legal proceedings;

(c) in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk);

(d) to the purchaser (or prospective purchaser) of any business or asset that we are (or are contemplating) selling; and

(e) to any person who we reasonably believe may apply to a court or other competent authority for disclosure of that personal information where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that personal information.

Except as provided in this privacy policy, we will not provide your information to third parties.

5. International data transfers

Information that we collect may be stored and processed in and transferred between any of the countries in which we operate in order to enable us to use the information in accordance with this privacy policy.

Information that you provide may be transferred to countries (including the United States, Japan, (and other countries) that do not have data protection laws equivalent to those in force in the European Economic Area.

In addition, personal information that you submit for publication on the website will be published on the internet and may be available, via the internet, around the world. We cannot prevent the use or misuse of such information by others.

You expressly agree to such transfers of personal information.

6. Security of your personal information

We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.

We will store all the personal information you provide on our secure (password- and firewall-protected) servers. All electronic transactions you make to or receive from us will be encrypted using SSL technology.

Of course, data transmission over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.

7. Policy amendments

We may update this privacy policy from time to time by posting a new version on our website. You should check this page occasionally to ensure you are happy with any changes.

We may also notify you of changes to our privacy policy by email.

8. Your rights

You may instruct us to provide you with any personal information we hold about you. Provision of such information will be subject to:

We may withhold such personal information to the extent permitted by law.

You may instruct us not to process your personal information for marketing purposes, by sending an email to us. In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt out of the use of your personal information for marketing purposes.

The website contains links to other websites. We are not responsible for the privacy policies or practices of third-party websites.

9. Updating information

Please let us know if the personal information that we hold about you needs to be corrected or updated.

10. Contact

If you have any questions about this privacy policy or our treatment of your personal information, please write to us by email or by post.

The Data Protection Officer
Salween Group Pte Ltd
143 Cecil Street, #25-01 GB Building, Singapore 069542