Myanmar is one of our top locations for our branded content video production. From multi-camera OB shoots for corporate clients and the recent TEDx Inya Lake talks (read about it here), to media training and corporate video production for some of the country’s top brands, we have Myanmar covered.
This is a short behind-the-scenes look at a recent project we did that involves a relaunch of the Pun Hlaing Estate brand, a luxury real estate community in Yangon. Using the concept of “real people, real stories,” we talked to residents about why they chose to call Pun Hlaing home. The series, called “Faces of Pun Hlaing” is initially being released as featured content on the estate’s new website.
Salween Group was responsible for the series from conceptualization to execution and final post production. Shot over three days at the Pun Hlaing Estate, five residents shared their stories with us, and gave us a glimpse into their lives.
David Austin, the Salween Group’s Executive Producer, said he wanted a look that fell somewhere between the documentary-style look associated with fact-based video production and the feel of a highly produced TVC. The photos show Austin working with the talented Singapore-based DP Chris Dickinson.
Non-fiction is great way for brands to tell stories. Using “real people” instead of actors brings an authenticity to the table that fictional characters can not. “Cinematic documentary” is one of our favorite tools. It is how we help you to tell your story… using smart content to build brands… globally.